I just started taking the Technology Entrpreneurship offered by Dr. Chuck Eesley from Stanford University a couple of weeks ago. Or more accurately I'm auditing the course, meaning no homework, no team and no project. I know. I know. This is the worse way to take any class, let alone a start-up class. But I really do have a full plate these days. Plus, I'm not very into the idea of forming a start-up team with pure strangers. It takes a lot more than that for me agree to work with someone.
Anyway. I watched some lecture videos tonight, and there are two interesting things I would like to take some notes and mention it here. One is about brainstorming. The other one is regarding come up with ideas.
I always though brainstorming is a stupid idea. And having meetings is a stupid idea, in general. Of course, unless you do it right. And it turns out, you can also do brainstorming right. The trick is very simple: don't do it together. When you have a group of people working a project or a start-up idea or whatever, and you need a brainstorming session, don't let them do it together. Separate them, and let them do it alone.
Such a great idea. And like most great ideas, it's such a simple one.
Exchange Bad Ideas
Now this is even more interesting. This is the intructor's trick to help the teams in this class to come up with ideas.
Each team in this class has 4-5 people, typically. Now when they need an idea to work on, what they can do is come up with 15 good ideas. Then come up with 15 bad ideas. Then choose another team, and exchange bad ideas. You can exchange all 15 of them, or just a few of them. Then you study the other team's 15 bad idea, choose a good one, and pitch it to the other team.
I don't know how this would work out, and probably will never know. But sounds like fun to me. :)